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The official website of Dr. Peter Lorange, Honorary President, IMD and Chairman, S. Ugelstad Invest
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Book Review: Wind, J., (2025), Creativity in the Age of AI, De Gruyter
Over 70 years ago, Peter Drucker wrote: “Business has only two functions: marketing and innovation. These produce newness. All other functions are costs”. This is exactly what the present book addresses. While the major focus of the book is on creativity (i.e., innovation), supported by Artificial Intelligence (AI), it is written by Dr. Jerry Wind [1] , one of the world’s leading marketing experts (The Lauder Professor of Marketing, Emeritus, at Wharton School). While many
8 min read


Book Review: Clegg, N., (2025), How to Save the Internet, Bodley Head/Penguin
Until January 2025, the author, Nick Clegg, was a senior officer at Meta for seven years. Before that, he was Deputy Prime Minister in the UK and Chairman of the UK’s Liberal Party. Mr. Clegg focuses on generative AI. As generative AI is seen to reshape everything from communication to geopolitics, the book raises a major dilemma: Will open , democratic values shape the future, or will closed authoritarian models win? The global internet, traditionally open, may be at risk o
5 min read


Book Review: Lee, K.-F., (2018), AI Superpowers, Houghton Mifflin Harcourt
This book focuses on China versus the US in the race to take the lead in AI. Why do the Chinese seem to be doing so well? And which particular strengths might Silicon Valley have to play on? Few, if anyone, seem to be as well qualified to address these issues as author Dr. Kai-Fu Lee. As of present, he is Chairman/CEO of Sinovation Ventures, a leading technology-focused investment firm focused on developing the next generation of Chinese high-tech firms. Before this, Dr. Le
7 min read


Book Review: Guenther, G., (2024), The Language of Climate Politics: Fossil Fuel Propaganda and How to Fight It, Oxford University Press
This book is about how various stakeholder groups, primarily in the US, fight the efforts to limit or even abandon the burning of fossil fuels. While there is clearly an increase in our general understanding of the CO 2 emission problem, and global warming and climate changes stemming from such emissions, there still seems to be relatively little focus on this fundamental issue. For instance, according to researchers at Yale University, around 69% of Americans never discuss
5 min read


McKibbon, B., (2025), Here Comes the Sun, W.W. Norton
Bill McKibbon is one of the most high profiled critics of our world’s climate degeneration, and has written more than 20 books on the topic, including his ground breaking The End of Nature , perhaps the first book that set out the problem of excessive CO 2 emissions/global warming/climate change. In this book, he seems to see a path forward, however. Much of this involves the rapid advances in technologies that deal with climate-related products. There may be a shift from bu
5 min read


Book Review: Steyer, T., (2024), Cheaper, Faster, Better, Spiegel & Grau
Tom Steyer, a former corporate investor, has written a persuasive book about the climate crisis. He points out that world pollution is worse than ever before, with probably more dysfunctional developments to come. Steyer blames the oil and gas industry for not doing more to halt this. Yet as an eternal optimist, he highlights many current, positive developments for combatting emissions, pollution and climate temperature growth, mostly thanks to technological advances. To re
6 min read


Book Review: Binder, J., & Braun, M., (2024), The Circular Business Revolution, Pearson
These days, we are seeing a clear shift from a so-called linear economy to a circular one and are increasingly focusing on regeneration...
6 min read


Book Review: Subramaniam, M., (2022), The Future of Competitive Strategy: Unleashing the Power of Data and Digital Ecosystems, MIT Press
This book discusses the fundamental shift that is taking place within the strategy field, now that the power of data is clear to all. The...
6 min read


Book Review: Johnson, A.E., (2024), What If We Get It Right? Penguin
This is an important book regarding environmental issues. It is different from the rest of those that I have read on this topic in two...
8 min read


Book Review: Cusumano, M.A., Gawer, A., & Yoffie, D.., (2019), The Business of Platforms, Harder
So-called platforms are unique businesses driven by network effects and multisided market dynamics, with AI playing an important part....
6 min read


Book Review: Schranner, M. (2020), The Schranner Concept, Schranner AG
The author, Matthias Schranner, is a leading expert on difficult, complex negotiations. He started his career as a hostage negotiator...
6 min read


Book Review: Applebaum, A., (2024), Autocracy Inc., Penguin
This short but important book deals with how dictators come to power, how they operate to maintain control, and how they often cooperate...
5 min read


Book Review: Baker, P. & Glasser, S., (2005), Kremlin Rising, Scribner
This book was published in 2005, around 20 years ago. At the time of its publication, Vladimir Putin had been President of Russia for...
6 min read


Book Review: Acemoglu, D., & Johnson, S., (2023), Power and Progress, Basic Books
In Power and Progress , MIT economists and Nobel Prize winners Acemoglu and Johnson argue that, when analyzed through economic history,...
6 min read


Book Review: Klein, E., & Thompson, D., (2025), Abundance, Profile Books
This short book (220 pages) discusses modern politics, particularly from a US perspective, and California-based examples feature heavily....
6 min read


Book Review: Hao, K., (2025), Empire of AI: Inside the Reckless Race for Total Domination, Allen Lane/Penguin
This impressive book is written by Karen Hao, a mechanical engineering graduate from MIT and a specialist on the impacts of AI on...
6 min read


Book Review: Sonneveld, R., (2025), The Elephant in the Family Room, Girl Friday Productions
This book is written by Mr. René Sonneveld, a seasoned coach to family-owned businesses. After many years with UBS, Deutsche Bank and...
4 min read


Book Review: Magnussen, S., & Ross, I., (2023), Your Brain on Art, Canongate
Your Brain on Art explores the fascinating connections between various art forms and the brain, including how art impacts human...
8 min read


Book Review: Schaake, M. (2024), The Tech Coup, Princeton University Press
Introduction This book offers a frightening look at our modern tech-obsessed world. It also suggests how democracies can regain control...
8 min read


Book Review: Hughes, C., (2025), Marketcrafters, Simon & Schuster
This book provides the history of so-called marketcrafters who impacted US governments investments and regulations, presumably to the...
7 min read
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